Marketing Excellence Leader

Description : As Marketing Excellence Leader for Power Products International Hub, the person will be responsible to be the SME for driving best practices in marketing in the hub and geographies that are a part of the hub. • Managing & Supplementing Market Information: SPOC from hub for AMR / AMSP to question countries on data anomalies and support with external reports to triangulate • Better Segmentation / Targetting / Positioning: Improve our STP focus by bringing laser focus to our operations. Drive partnership with consultant / educational institutes to run outside in studies • Better Launches: Improving launch strategy preparation & processes to enable achievement of business plan. • Better Pricing: For new products, drive Willingness to Pay studies enabling teams to arrive at the right pricing...