Account Based Marketing Specialist

Description : Role mission The Account-Based Marketing Specialist will be responsible for developing end-to-end digital marketing campaigns for platformed accounts. This individual will collaborate closely with the sales and marketing teams to develop personalized content and marketing activities, utilizing marketing automation and CRM platforms to orchestrate and monitor campaigns. The ABM specialist will also be responsible for analyzing the results of the campaigns and developing action plans to deliver continued performance. The candidate should be a digital native marketer, creative and adept at driving omni-media campaigns. They should also foster an analytical, high-performance culture based on a deep understanding of user behavior and the ability to leverage data-driven insights to optimize...