Strategic Marketing Manager, Planning and Performance Measurement

Description : Role mission We are seeking for a highly skilled and experienced senior manager to develop and lead the new Strategic Marketing Planning function within the Industrial Automation business. In this role you will be responsible to define and provide a structured marketing approach for Industrial Automation, ensuring that marketing efforts are aligned with overall business objectives and focus on impactful activities. By mapping out & prioritizing our marketing action plans for implementation, you will help ensure resources are streamlined & allocated, optimizing marketing investments. The role will act as a key lever to drive transformation and success in an international environment. Main responsibilities Lead the development and implementation of the strategic marketing planning,...